Retail Knowledge

The guides and services you need to develop your retail store.


 Retail Training Books

NBM Global Knowledge provides easily accessible and affordable knowledge that helps retail owners, managers, staff and suppliers run their businesses more effectively. Using tried and tested ways to get more customers, ensure they spend more on the products that boost your profits; these books are full of practical business building ideas and check lists that you can use today to accelerate your retail success … read more

 

CustomersUnderstanding the different types of shoppers and their needs gives you a major head start in making their visit to your shop more satisfying, more memorable and more likely to result in sales this visit and all the visits to come.

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Customers

PresentationStores must be relevant, engaging, fresh and exciting ! They need to provide an emotional connection at each touch point - the staff, the merchandise, the lighting and the information points must all create an unforgettable experience

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Presentation

SalespeopleReal salespeople are like gold dust. Their enthusiasm and joy in their work is contagious and spreads through staff and customers. Their recruitment, motivation, retention and training are critical to your business

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Salespeople

MerchandisingMatching products to customers is at the heart of retailing It is all about buying the right products at the right price and having them in the right place, at the right time, in the right quantity to sell profitably

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Merchandising

 

InformationInformation about your business, your customers, your competitors and your market are key to understanding, managing and growing your business profitably. The more you know, the better your planning

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Information

FinanceTo be competitive the store management must be able to measure the performance of the shop and the staff who work in it, understand where profits are generated and control costs

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Finance

StrategyKnowing where you want your business to go in the future and creating a strategy to get there means you have a better chance of fulfilling your ambitions for your business short-term and longer term

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Strategy

BooksetsRetail Sales Leaders: NBM Global Knowledge is creating a library of essential knowledge for retail success, whether running a niche boutique, operating a store or managing a chain. Each level consists of seven book

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Book Sets

Keep posted about future publications.

Further books in this series will be published later this year. Remember to check back often or register here to be advised when new books or new languages are available.

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Order the NBM book suite from our online shop.

The NBM Team.

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